- Zamyn is a Farsi word meaning 'ground'.
- It is an independent analysis and communications organisation, founded and based in London with a global perspective.
- It places leading multinational corporations at the forefront of the ongoing cultural evolution taking place as a result of globalisation.
- It is committed to preserving, promoting and advancing cultural and economic globalisation, and to questioning received distinctions between ‘developed’ and ‘developing’ nations in an increasingly interconnected world.
- It facilitates collaboration between corporations and artists, cultural theorists, psychoanalysts, writers and non-governmental organisations to provide insights into the relationship between multinational corporations and the sociocultural and geopolitical contexts within which they exist.
It analyses & communicates:
- how business is an integral component of culture;
- the corporation not just as a ‘brand’ but as a driver of cultural and economic globalisation as well as of social change;
- the corporation’s interaction with cultural subjects such as citizenship, education, innovation, migration, privacy and trust;
- the corporation’s responsibilities beyond shareholder value: its license to operate in society.
Zamyn draws on the expertise and experience of its Board, Council and Analytical Circle members, made up of renowned academics, artists, business leaders, cultural commentators, psychoanalysts and writers. They include: Baroness Amos, Kwame Anthony Appiah, Lord Browne, Craig Calhoun, Edwin Cameron, Paul Collier, Paul Gilroy, Yusuf Hamied, Mona Hatoum, Wu Hung, William Kentridge, Hari Kunzru, Hanif Kureishi, John Lanchester, Darian Leader, Steve McQueen, Pratap Bhanu Mehta, Sir Mark Moody-Stuart, Henrietta L. Moore, Robin Niblett, Ben Okri, Michael Sandel, Saskia Sassen, Richard Sennett, Gillian Slovo, Ahdaf Soueif, Gayatri Chakravorty Spivak, Elia Suleiman and Martin Taylor.